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ACU Receives Top Rating for Social Purpose Business

Platinum rating for governing, implementing, and
disclosing progress on social purpose. 

Building on the news last week that Assiniboine Credit Union (ACU) is once again one of Manitoba’s Top Employers, ACU has been named one of the top social purpose companies in Canada.

A new report by Corporate Knights assesses how companies in Canada make social and environmental commitments and effectively put their words and values into action. Assiniboine Credit Union’s result was placed in the top category – a Platinum rating.

The result demonstrates that ACU has been very successful in integrating purpose into every aspect of who the organization is and what it does, including governance, corporate goals, and reporting on outcomes. ACU builds its purpose into policies, corporate strategy, culture, and performance objectives.

"Assiniboine Credit Union was selected from an initial sample of 197 businesses and is featured in this report as one out of only 34 businesses who have stated a clear societal purpose. While we are at the frontier of social purpose execution, each of these 34 businesses is taking steps to help put society on a sustainable path." explained Toby Heaps, the CEO and Co-founder of Corporate Knights.

Along with our B Corp designation, this is one more affirmation that ACU is meaningfully differentiating itself through living its values and putting them into action while contributing to a sustainable future for all.

“We have so much to be proud of as not only a great place to work, but as part of something bigger than banking. We are a global leader in modeling how business can be used as a force for good” explained Kevin Sitka, President & CEO of Assiniboine Credit Union.

Corporate Knights spearheaded the creation of the Council for Clean Capitalism in 2012, a multi-industry group of leading Canadian companies dedicated to advocating economic and social policy changes that reward responsible corporate behaviour and remove barriers to clean capitalism.

About Assiniboine Credit Union
Assiniboine Credit Union is a financial co-operative in Manitoba with branches in Winnipeg, Thompson and Gillam. ACU uses its expertise and resources to foster self-reliant and sustainable communities while considering the impact of business decisions on employees, members, the environment, and the communities it serves.


Winnipeg, MB - Thursday | March 31, 07:00 AM
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